Selective Professional - Alpha Keratin Maintenance Shampoo 250ml

Prolong the beautiful results of your salon keratin treatment with the Selective Professional - Alpha Keratin Maintenance Shampoo 250ml. This advanced, gentle cleanser is specifically formulated to care for both your hair and scalp, working to extend the cosmetic effects of your smoothing service. It delicately cleanses whilst providing essential nourishment and conditioning to treated hair. Its special SLES-free, salt-free, and paraben-free formula is exceptionally kind to your hair structure. Enriched with nourishing Andiroba oil, it leaves your hair feeling wonderfully soft, deeply hydrated, and much easier to manage and comb.

 

 

At the heart of this "green technology" shampoo is Fision Kera Veg18, a plant-based amino acid complex that expertly replicates the natural structure of keratin. This works to maintain the hair's integrity, while Panthenol penetrates the fibre to keep it flexible and full-bodied. The Selective Professional - Alpha Keratin Maintenance Shampoo 250ml helps to control frizz and maintain that sleek, smooth finish you love. It is the perfect aftercare solution for anyone who has had a professional keratin or smoothing treatment. Ensure your hair remains silky, supple, and radiant long after you have left the salon. It is the essential step in your hair care maintenance routine.

 

Key Features:

• Specifically formulated to cleanse, nourish, and prolong the effects of keratin treatments.
• Gentle formula is completely SLES-free, salt-free, and paraben-free.
• Enriched with Andiroba oil to provide an emollient action for softer, hydrated hair.
• Contains Fision Kera Veg18, a plant-based amino acid complex that mimics natural keratin.
• Infused with Panthenol to maintain the hair's flexibility and body.
• Leaves hair easier to comb, brilliantly soft, and deeply moisturised.

 

Safety Information:

For external use only. Avoid contact with eyes; should this occur, rinse immediately with plenty of water. Please review the full ingredients list for potential allergens before use.

 

Ideal for:

This shampoo is ideal for anyone who has had a professional keratin or chemical smoothing treatment and wishes to maintain and prolong the results at home.

 

How to use:

Distribute the shampoo evenly onto a damp scalp and massage gently throughout the hair. Rinse thoroughly with water and repeat if necessary before proceeding with a conditioning mask.

 

Ingredients:

Aqua/Water/Eau, Sodium Coceth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Cocamide Mipa, Decyl Glucoside, Parfum/Fragrance, Laureth-4, Panthenol, Glycerin, Arginine Hcl, Soy Amino Acids, Carapa Guaianensis Seed Oil, Serine, Polyquaternium-7, Citric Acid, Tocopherol, Amodimethicone, C12-13 Alkyl Lactate, Tetrasodium Edta, Wheat Amino Acids, Hexyl Cinnamal, C12-14 Sec-Pareth-7, Phenoxyethanol, C12-14 Sec-Pareth-5, Methylchloroisothiazolinone, Threonine, Methylisothiazolinone.

 

Product Details:

• Brand: Selective Professional
• Range: Alpha Keratin
• Product Type: Maintenance Shampoo
• Volume: 250ml / 8.4 fl oz
• Key Formula: SLES-free, Salt-free, Paraben-free
• pH Level: 5 - 5.5
• Key Ingredients: Fision Kera Veg18, Andiroba Oil, Panthenol